Ride sharing apps are the salvation for party animals, not only providing a safer way to get home, but providing an excuse to party harder. This is why we figured that this might make some good positioning. Lyft puts itself at the center of the best (read: drunkest) night ever.
Lyft riders can request a pre-game kit to prepare for the party or an after-hours kit to prepare for the hangover.
Music can make or break a party. Being the in-car DJ is an important job, and only those worthy enough should have control over the aux. Lyft partners with Apple Music and creates a new way to divvy up this responsibility.
When a group enters a Lyft, the person with the highest DJ rating is given full control over music. DJ ratings are calculated by other riders– how much they like or dislike the playing songs.
It’s easy to forget to invite a few friends only to remember when you’re missing them at the bar. Send a Facebook invite through Lyft and get your forgotten friends a discounted ride.
A notification appears at the top of your Facebook Newsfeed in popular nightlife areas.
Messaging placed on coasters asks partygoers to invite their forgotten friends.
At the end of a long night, there’s nothing you want more than some greasy fast food. Between the hours of 2AM and 6AM, Lyft riders will receive a coupon for a discounted Munchie Meal. The meal will be added to the ride total.